It’s Cruella

Emily Jego-Rolfe

‘It’s Cruella’ is inspired by Cruella’s journey from a young aspiring fashion designer into the unapologetic, bold character we have come to know and love. The designs explore the archetypes of punk 70s fashion through the eyes of a young Cruella scavenging to make her fashion creations. 

Inspiration Board
Design Illustrations
Front, Side & Back of Prototype
It’s Cruella – Image 1
It’s Cruella – Image 2
It’s Cruella – Image 3